We convey the stories of incredible brands to external and internal audiences through engagement, authenticity and relevance leveraging proactive and reactive communications. We work with clients on a project basis to solve immediate problems, or on a retainer to achieve long-term business objectives. We combine smart positioning, strategy, story development, content creation, multiple channel activation and analytics. We dig and analyze based on customer and employee feedback executing campaigns that deliver desired outcomes.
Research and AlignUse qualitative and quantitative data to understand brand and business objectives, customer pain points and aspirations, competitors, and other industry trends. Position, strategize and put together the story.
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CreateCreate compelling content with key messages aligned to specific audience. Various communication delivery vehicles include press releases and interviews, customer and product videos, blogs, bylined articles, podcasts, op-eds, social media posts and more. We work to create, customize and optimize content.
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ActivateDistribute content via multiple channels- external and internal -including digital, social, press, partners and analysts. Conduct analytics to measure communication effectiveness.
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