From startups to large corporates we convey the stories of incredible brands, internally and externally, through engagement, authenticity and relevance leveraging proactive and reactive campaigns. We work with clients on a project basis to solve immediate problems, or on a retainer to achieve long-term business objectives. We combine smart positioning, strategy, story development, content creation, multiple channel activation and analytics. We dig and analyze based on employee surveys, brand and media audits to make recommendations and deliver to achieve the desired outcomes.
Research and AlignUse qualitative & quantitative data to understand brand and business objectives, customer pain points and aspirations, competitors, and other industry trends. Position, strategize and put together the story.
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CreateCreate compelling content with key messages aligned to specific audience. Various communication delivery vehicles used are press releases, customer and product videos, blogs, bylined articles, podcasts, social media posts and more. These can be for employees internally and public audiences externally. We work to customize and optimize content.
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ActivateDistribute content via multiple channels- digital, social, press, partners and analysts. Conduct analytics to measure communication effectiveness.
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